Cloud on Autopilot

An Interview that was published in Labels magazine, TheMarker

Originally published by Nahum Donitza in Labels magazine, TheMarker

The increasing complexity of cloud infrastructure requires companies to adjust their tools and workflows and adopt more advanced operational processes. The technology developed by Bluebricks enables companies to manage a complex architecture of multiple and remote cloud assets, allowing them to expand their potential market and provide a secure environment for deploying infrastructure using AIOps - saving time and costs in areas that were considered high-risk until recently.

“By 2025, 60% of large companies will use computing techniques that prioritize data privacy protection in their cloud environments.” This statement, from one of the latest Gartner reports, sets the stage for serial entrepreneur Idan Yalovich, CEO of Bluebricks, which has developed a platform that enables enterprises to manage a complex architecture of distributed cloud assets.

“The global adoption of cloud computing and the transition to cloud-based solutions still have massive momentum,” says Yalovich, citing another Gartner statistic predicting that worldwide expenditure on cloud services will continue to grow and will reach approximately $679 billion by the end of the current year. “It’s a market in constant ascent, dealing with issues that directly impact a company’s bottom line,” he adds.

“Cloud environments have become highly complex, integrating a multitude of services at an unprecedented scale, especially following the rise in cybersecurity awareness and the surge of AI in recent years. The cloud has evolved into a dynamic, fast-moving infrastructure. Traditional cloud management is carried out by specialized and costly personnel who are often accustomed to using tools inspired by the world of software development. Adhering to outdated architectures results in massive codebases that hinder automation and, in some cases, even slow down processes to the extent that cloud modification becomes impossible.”

Transforming an Unmanaged Environment into an Organized One

Bluebricks’ innovative cloud infrastructure management technology enables the automated fragmentation of massive codebases while preserving the semantic relationships between components. Being agnostic to different programming languages, the technology offers maximum flexibility and transparent configuration management, allowing an unmanaged environment to be transformed into an organized and decentralized one while maintaining a centralized management structure. “We provide a management and control platform for cloud infrastructures distributed across multiple environments, geographic regions, and cloud providers. The technology enables the implementation of targeted changes that cut runtime costs and significantly reduce the potential blast radius,” explains Yalovich. “By understanding the semantic relationships between components, Bluebricks’ platform minimizes errors caused by manual changes or coding issues. Additionally, it enables the integration of AI tools, making cloud services more accessible to all employees within an organization—a concept known as Shift-Left—and accelerating overall development processes.”

“Today, many managers clearly recognize the direct link between cloud infrastructure stability and agility and a company’s profitability,” he adds. “The more agile and flexible a company is in development and infrastructure, the better its chances of securing deals and staying ahead of the competition. Consider the following local example: To compete for tenders for Nimbus Project, Israel’s governmental cloud initiative, companies must deploy their services in cloud environments located in Israel. If this process is expensive and time-consuming for the company, it may become less feasible, effectively closing the market and eliminating the opportunity. This example is not an isolated case. Similar requirements exist in Europe, Asia, federal markets in the U.S. and Canada, and even when selling to large organizations such as banks."

Managing a Complex Architecture of Multiple Cloud Assets

Bluebricks was founded in 2024 by Idan Yalovich (CEO), previously a co-founder of Zest, a company acquired by WalkMe in 2021; Nitzan Gindi (CPO), an experienced product manager with a strong track record in sales to large organizations; and Pini Vaknin (CTO), a technology leader with expertise in overseeing cloud infrastructure and operations within SaaS and large-scale enterprise systems. The company has already begun implementing its cloud management platform with leading technology clients in Israel and internationally.

Yalovich illustrates the necessity of Bluebricks’ solution with an example from today’s hottest industry: AI. “Today, a company purchases AI services from an external provider. The result? The provider’s infrastructure components are deployed to the customer’s cloud, where processes involving sensitive data take place. This setup is required to prevent data leakage. AI providers must manage remote cloud infrastructure for strategic customers, and every change directly impacts the bottom line. It’s a highly sensitive and demanding situation. Now, let’s take that one customer and multiply it by 2,000… How do you manage so many remote infrastructures? How do you handle upgrades? How do you patch security vulnerabilities? Bluebricks’ technology enables companies to centrally monitor all remote infrastructures, manage versioning for each customer, and implement updates and changes across distributed cloud environments—all while ensuring full communication and collaboration with their customers’ IT teams via the platform.

According to Yalovich, the breakthrough in AI and Generative AI, coupled with the growing understanding among Chief Information Security Officers that the best way to prevent data leaks is to keep data in-house, will require all companies offering machine learning, AI, or cybersecurity services to address the challenge of managing products that operate in remote environments. “Our technology enables these organizations—and many others—to properly prepare for the automation of remote cloud infrastructure management, handle rapid change, and transition to the coming era immediately and without limitations.”